The blog … is a thing of the past?

The blog is a thing of the past

Being generous in the calculation we can say that the last fifteen years we have been slowly getting used to having internet as an everyday element in our daily lives. But if we want to be more precise we can say that the real breakthrough came with social networks, so much so that today who is not connected can be considered a rare Avis.

The blog is a thing of the past
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However, there is a before Facebook, Twitter and other platforms. There was a time when the real revolution came in the form of blogs, because they allowed anyone had their own space in which to express themselves, without the need of a media or expensive internet domain. Fast and easy way (faster and easier as they advanced the years) a person with no computer knowledge or programming, following an intuitive scheme could dump on the net content that would, were these personal reflections, information on any subject or even photos or videos.

The blog is a thing of the past
Image Source: Google Image

But social networks have made blogs are living a setback. We could say that they are dying of success because its true essence, the need to express, to share information, remains the same, but there are much more direct and participatory means to do so. And what is the reason? Very simple: the blog needs care, attention, while social networks “are there” in continuous movement, absorbing everything that happens around him. However, a blog will die if not fed, and if your readers do not participate.

Now the favorite sport of many of “bloggers” is excused for having neglected their space. And it is normal: a little like you procrastinate is logical to have active account on Facebook, Twitter, Pinterest and RSS flaming smoke. This is difficult to take care of a blog.

The blog is a thing of the past
Image Source: Google Image

So the blog is dead, ?, it is a thing of the past? Worse yet, have you gone out of fashion? Much less, but it is not the same. Let’s see why.

Why blogs were born?

The needs internet has created in us have evolved as technology progressed, the connection speed (and its sister digital divide) and the interest of all. At first everything was a matter of a few who “knew of those things.” When elegies or not “know computer” still ringing in your ears terms like “386”, “486” and “Pentium”. Then, at the dawn of the new century, connect to the network was a matter of business and noisy modems that took forever. However, the arrival of fast connections, ADSL and wireless (WIFI) led to surf the it was much simpler and universal network.

The blog is a thing of the past
Image Source: Google Image

Precisely that universality sparked an early desire to “be” where everyone wanted to be. As they grew older discussions on how to manage data in a real Internet fever “have a place” in the network broke. And for that blogs were demonstrated as one of the best alternatives. Is the reason ?: who had not dreamed that what you wrote, and I could hardly leave the more strictly private setting (even dream of accessing a mass medium), could be read by anyone from anywhere in the world at the same moment it was published? Amen hedonistic component supposed to feel important, to feel “writer”, the possibilities of expanding the ideas of each beyond the desktop itself showed endless. He was born the “blogmania”.

By now it is almost unnecessary, but we have to make the happy question: what is a blog? In its simplest definition (and wikipedia ) is “a regularly updated website that collects chronological texts or articles from one or more authors, the most recent appearing first.” That is, a diary, a place to write and where the information is sorted in chronological order, most recent first.

The blog is a thing of the past
Image Source: Google Image

Since the beginning of Internet mania began a close associate everything that has to do with the network with the world of sailing. Thus, those who gossip it we become the overnight in “netizens”. How not to seek a nautical term to the recent phenomenon? The blog became a “Logbook”, in homage to that notebook or travel books sailors replenished in long vigils of the night guards (and the captain completed for the day) with incidents of navigation; and he was kept in the “log” that cylindrical enclosure containing the nautical needle. The blog was therefore our “cibercuaderno” to write down the things that were happening to us, inside and outside the network, on those nights waking associated with the most conspicuous Internets.

The secret of success of blogging was its simplicity. Before this edit content in a web was a cumbersome process that necessarily going through some web design tool and acquiescence (pecuniary, that is) of an internet provider to take care of hosting. With the advent of blogs all this is summed up in a simple scheme: format documents “free content” ( a text that can be enriched minimally with html code, images and links) or posts, sorted by date and category, and displayed chronologically, from newest to oldest. And that’s it. No complicated web architectures. A simple scheme and a simple format that has continued virtually unchanged (except for the ability to embed codes video, audio or other item that can imbibe from another site) until today.

With the same scheme also became fashionable a few years ago called “photoblogs” and “video blogs” in which the videos and the pictures were the only players. In this case it is used to add a calendar application for easy searching.

The blog was gradually generalizing to reach other areas such as business, to the point that it became an element in the marketing actions of a company. Today there are even companies whose only window to the world is a blog, especially SMEs reduced in size.

Well here, but … what is the current situation of the blogmania?

Molting

The number of blogs opening increases in the same way that those who are closed or abandoned. And yet the “blog phenomenon” is still very much alive, although nothing has been the same since the emergence of social networks, when the blog went from being the usual format to specialize. The reason is none other than this: the average user, who previously spent hours on maintaining a neat and updated blog, now he devotes equal time to address social networks, particularly Facebook and Twitter. So if there is something to tell, it is much faster and more convenient to use the respective wall or plank, which also easily create a debate, without having to go through tedious and cumbersome captchas authentication systems.

It should be noted that the syndication by RSS also marked a before and after in the world of blog. When you read only two or three authors it is easy to get into your pages and follow them, but when there are dozens that you follow is practically impossible not to go crazy. The RSS dramatically simplified reading blogs, because it allowed classify and have, at a glance, which of course have read and what not. Although, logically, it also creates an intense feeling of panic when they spend a few days of neglect and discover you have more than a thousand stories to read …

The blog has already entered another phase, it has “matured”. There has always been specialized blogs, dedicated to science, education, technology (you’re reading an example), politics or culture, but a while now rare is the blog that remains alive and is not devoted entirely to a particular topic.

Thus we can say that the phenomenon of blogs has changed the skin to become “big brother” of the posts (they are, after all) that people post on social networks. Although obviously remain logbooks of all kinds (including personal), the blog has taken a more serious look to develop a theme more detailed and comprehensive manner.

And what is the future of the blog? Just as, despite the many advances in communication (as is the case of Basecamp), we cling to email to our everyday messages, giving them an extra “seriousness”, the blog will remain as a vestige of the past, limited and decrepit, who continue to fulfill its function of communication channel “packaging” against the immediacy of social networks. For more visit http://sookiesookieboutique.com/

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