The Lowdown on Cleansing Conditioners

If someone were to tell you that there was a new product on the market that could transform your dry, frizzy hair, you would want to know all about it, wouldn’t you? Well, look no further. Here is the lowdown on cleansing conditioners – the new hair-care trend taking the beauty industry by storm.

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What Is a Cleansing Conditioner?

Cleansing conditioners can be used in place of your ordinary shampoo and conditioner treatment. Far from what you would imagine, cleansing conditioners don’t make your hair greasy. During trials, customers confirmed that the ‘co-washing’ system helped to tame their wild or coarse hair and left it feeling clean, soft and manageable. The Modern Salon explains the science behind the new trend here: http://www.modernsalon.com/product/28576/the-science-of-co-washing.

Who Is It Designed For?

Cleansing conditioners can be used by anyone but have been found to be of particular benefit to those with curly or dry hair. The chemical make-up of the product means that it hydrates and cleanses the hair rather than stripping moisture from it like an ordinary shampoo might do. Though co-washing products have been around for a while, they are now becoming all the rage, and many leading hair-care brands are following suit.

Which Co-Washing Products to Buy?

Many health and beauty enthusiasts will recognise the brand WEN, which has been around for many years. It’s this company that started the co-washing movement, but numerous other brands have since brought out their very own cleansing conditioners, such as Matrix, R+Co, Renpure and high street favourites Herbal Essences and Pantene. If a friend or a family member takes their hair- and skin-care routines very seriously, why not consider as a gift a co-washing product to try out and a skin cleansing set like Avene Sensitive Skin Gift Set (http://www.lifeandlooks.com/avene-sensitive-skin-gift-set.html)? It might be the start of a new beauty regime!

How Is Co-Washing Different to Normal Shampooing?

The term ‘co-washing’ is simply a shortened version of ‘conditioner washing’, and it is just that. Instead of following your usual shampoo and conditioner routine, with a cleansing conditioner you just massage the lotion into your hair, leave it to work its magic for a few minutes (much like a hair mask), and then rinse it out. Now it’s over to you to give it a try and find out if it really is worth the hype!

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